Being creative in the kitchen is what it’s all about, even with supporting players such as condiments and dips, where DIY touches can make a recipe memorable and impress family and friends. Last week (August 14 – 20, 2015), cooks were inspired by homemade versions of Ranch dressing and a bacon-cheese dip. Chef John’s new recipe for a summer fresh fig and goat cheese tart also inspired thousands of recipe box saves, while recipes using seasonal zucchini and pears were popular. Main dish recipes starring chicken and Salisbury steak, plus casseroles and slow cookers also ranked high on search lists. Here is the week’s summary:
- Fresh herbs season Ranch Dressing II, which received the largest increase in page views and prints last week
|Ranch Dressing II (Photo by Paula)|
- Always an entertaining favorite, the World's Best Bacon-Cheese Dip saw the largest increase in Recipe Box saves
|World's Best Bacon-Cheese Dip (Photo by Jillian Kuhlmann)|
- Chef John showed off his talents with a sweet and tangy Fresh Fig and Goat Cheese Tart, which the week’s most popular new recipe
|Fresh Fig and Goat Cheese Tart (Photo by The Gruntled Gourmand)|
Last Week’s Top Search Terms
Seasonal ingredients and tried-and-true dinner ideas such as goulash recipes categorized the fastest-growing week-over-week search terms driving traffic to the site—with one exception, exotic, slightly other-worldly poutine. Other fast-growing search terms in this category included zucchini cakes recipes, chicken slow cooker recipes, and pear recipes.
As for the fastest-growing week-over-week internal search terms, it was all about dinner inspiration: anniversary chicken, slow cooker Salisbury steak, tequila lime chicken, and chicken noodle casserole.
Top 10 Fastest Growing Year-Over-Year Terms
Searches to answer the “What’s for dinner?” question were top-of-mind for many home cooks last week (August 14 – 20, 2015). Whether carnivores or vegetarians, whether preparing a casserole, meatloaf, pork chops, or zucchini patties, main dishes were the main attraction. As mentioned, poutine made the list as the week’s outlier dish.
FASTEST-GROWING Year Over Year KEYWORD (Internal) SEARCHES (August 14-20, 2015)
1. Anniversary chicken +1,149%
2. Quinoa and black beans +411%
3. Zucchini patties +313%
4. Chicken noodle casserole +238%
5. Pork butt +184%
6. Oven fried pork chops +172%
7. Chicken scampi +142%
8. Brown sugar meatloaf +136%
9. Poutine +133%
10. Salisbury steak +133%
Have you made poutine?
-- Posted by Judith H. Dern, Senior Communications Manager